Publication: Promoting the effectiveness of Social Economy Organisations: a proposal based on identity management
Loading...
Official URL
Full text at PDC
Publication Date
2020
Advisors (or tutors)
Editors
Journal Title
Journal ISSN
Volume Title
Publisher
Facultad de Ciencias Económicas y Empresariales. Escuela de Estudios Cooperativos
Citations
Exportar
Abstract
In this article, we propose that social economy organisations (SEOs) can improve their effectiveness if their leaders create a strategy for the management of organisational identity, that is, if they get involved in identity work. After placing the mission at the core of the effectiveness of SEOs, we identified four main focuses of identity work that we see as fundamental to promote the performance of these organisations: a) identity as a lens and as a compass; b) identity as a resource; c) management of multiple identities; d) identity as source of identification. We end with the suggestion of SEOs leaders' development practices that, by emphasizing these four lines of identity work, take advantage of organisational identity, a valuable asset to be used by all those who place the collective benefit above all other income obtained through organised action.
En este artículo, proponemos que las organizaciones de economía social (OES) pueden mejorar su efectividad si sus líderes desarrollan una estrategia dirigida a la gestión de la identidad organizacional, es decir, si consiguen involucrarse en la creación de una identidad laboral. Tras situar esta misión en el centro de la efectividad de las OES, identificamos cuatro funciones de la identidad laboral fundamentales a la hora de mejorar el rendimiento laboral: a) la identidad como lente y brújula; b) la identidad como recurso; c) la gestión de múltiples identidades; y d) la identidad como fuente de identificación. Finalizamos con sugerencias para que los líderes de OES desarrollen prácticas, que enfatizando en las cuatro funciones de la identidad laboral descritas anteriormente, aprovechen la identidad organizacional como un valioso activo que pueda ser utilizado por todos aquellos que sitúan el beneficio colectivo por encima de cualquier otro ingreso obtenido a través de la acción organizada.
En este artículo, proponemos que las organizaciones de economía social (OES) pueden mejorar su efectividad si sus líderes desarrollan una estrategia dirigida a la gestión de la identidad organizacional, es decir, si consiguen involucrarse en la creación de una identidad laboral. Tras situar esta misión en el centro de la efectividad de las OES, identificamos cuatro funciones de la identidad laboral fundamentales a la hora de mejorar el rendimiento laboral: a) la identidad como lente y brújula; b) la identidad como recurso; c) la gestión de múltiples identidades; y d) la identidad como fuente de identificación. Finalizamos con sugerencias para que los líderes de OES desarrollen prácticas, que enfatizando en las cuatro funciones de la identidad laboral descritas anteriormente, aprovechen la identidad organizacional como un valioso activo que pueda ser utilizado por todos aquellos que sitúan el beneficio colectivo por encima de cualquier otro ingreso obtenido a través de la acción organizada.
Description
Keywords
Citation
Albert, S.; Whetten, D. A. (1985) Organizational identity. Research in organizational behavior, Nº 7, pp. 263-295.
Ashforth, B. E.; F. Mael (1989) Social identity theory and the organization. Academy of Management Review, vol. 4, Nº 1, pp. 20–39.
Ashforth, B. E.; Harrison, S. H.; Corley, K. G. (2008) Identification in organizations: an examination of four fundamental questions. Journal of Management, vol. 34, Nº 3, pp. 325–74.
Ashforth, B. E.; Rogers, K. M.; Corley, K. G. (2011) Identity in organizations: exploring cross-level dynamics. Organization Science, vol. 22, Nº 5, pp. 1144-1156.
Barney, J. (1991) Firm resources and sustained competitive advantage. Journal of Management, vol. 17, Nº 1, pp. 99-120.
Barney, J.; Hesterly, W. S. (2012) Strategic management and competitive advantage: concepts and cases. Boston: Pearson.
Brewer, M. B. (1991) The social self: on being the same and different at the same time. Personality and Social Psychology Bulletin, vol. 17, Nº 5, pp. 475-482.
Brown, A. D. (2015) Identities and identity work in organizations. International Journal of Management Reviews, vol. 17, Nº 1, pp. 20-40.
Crossan, M.; Maurer, C.; White, R. (2011) Reflections on the 2009 AMR decade award: do we have a theory of organizational learning? Academy of Management Review, vol. 36, Nº 3, pp. 446-460.
Deephouse, D. L.; Suchman, M. (2008) Legitimacy in organizational institutionalism. In: Greenwood, R.; Oliver, C.; Suddaby, R.; Sahlin, K. (Org.). The SAGE handbook of organizational institutionalism. London: SAGE, pp. 49-77.
Dutton, J. E.; Dukerich, J. M.; Harquail, C. V. (1994) Organizational images and member identification. Administrative Science Quarterly, vol. 39, Nº 2, pp. 239–263.
Dutton, J. E.; Penner, W. (1993) The importance of organizational identity for strategic agenda building. In: Hendry, J.; Johnson, G.; Newton, J. (Org.). Strategic thinking: leadership and the management of change. Chichester: John Wiley, pp. 89-113.
Foreman, P. O.; Whetten, D. A.; Mackey, A. (2012) An identity-based view of reputation, image, and legitimacy: Clarifications and distinctions among related constructs. In: Barnet. M. L.; Pollock, T. G. (Org.). The Oxford handbook of corporate reputation. Oxford: Oxford University Press, pp. 179-200.
Greer, C.; Lusch, R.; Vargo, S. (2016) A service perspective: Key managerial insights from service-dominant (S-D) logic. Organizational Dynamics, vol. 45, Nº 1, pp. 28-38.
Hong, Y.; Liao, H.; Hu, J.; Jiang, K. (2013) Missing link in the service profit chain: a meta-analytic review of the antecedents, consequents, and moderators of service climate. Journal of Applied Psychology, vol. 98, Nº 2, pp. 237-267.
Jun, K.-N.; Shiau, E. (2012) How are we doing? A multiple constituency approach to civic association effectiveness. Nonprofit and Voluntary Sector Quarterly, vol. 41, Nº 4, pp. 632–655.
King, B. G.; Felin, T.; Whetten, D. A. (2010) Finding the organization in organizational theory: a meta-theory of the organization as a social actor. Organization Science, vol. 21, Nº 1, pp. 290-305.
Kreiner, G. E.; Murphy, C. (2016) Organizational identity work. In: Pratt, M. G.; Schultz, M.; Ashforth, B.; Ravasi, D. (Org.). The Oxford handbook of organizational identity. Oxford: Oxford University Press, pp. 276-293.
Lecy, J. D.; Schmitz, H. P.; Swedlund, H. (2012) Non-governmental and not-for-profit organizational effectiveness: A modern synthesis. Voluntas: International Journal of Voluntary and Nonprofit Organizations, vol. 23, Nº 2, pp. 434-357.
Livengood, R. S.; Reger, R. K. (2010) That’s our turf! Identity domains and competitive dynamics. Academy of Management Review, vol. 35, Nº 1, pp. 48–66.
Mael, F. A.; Ashforth, B. E. (1992) Alumni and their alma mater: a partial test of the reformulated model of organizational identification. Journal of Organizational Behavior, vol. 13, Nº 2, pp. 103–123.
March, J. G.; Sutton, R. I. (1997) Organizational performance as a dependent variable. Organization Science, vol. 8, Nº 6, pp. 698-706.
Oliver, D. (2015) Identity work as a strategic practice. In: Golsorkhi, D.; Rouleau, L.; Seidl, D.; Vaara, E. (Org.). Cambridge handbook of strategy as practice. Cambridge: Cambridge University Press, pp. 331-344.
Pratt, M.; Foreman, P. O. (2000) Classifying managerial responses to multiple organizational identities. Academy of Management Review, vol. 25, Nº 1, pp. 18-42.
Raffaelli, R. L.; Glynn, M. A.; Tuhsman, M. (2015) Organizational identity as a strategic resource: building dynamic capabilities for innovation. Working Paper: Harvard University.
Sawhill, J. C.; Williamson, D. (2001) Mission impossible? Measuring success in nonprofit organizations. Nonprofit Management and Leadership, vol. 11, Nº 3, pp. 371–386.
Schinoff, B. S.; Rogers, K. M.; Corley, K. G. (2016) How do we communicate who we are? Examining how organizational identity is conveyed to members. In: Pratt, M. G.; Schultz, M.; Ashforth, B.; Ravasi, D. (Org.). The Oxford handbook of organizational identity. Oxford: Oxford University Press, pp. 219-238.
Sillince, J. (2006) Resources and organizational identities: The role of rhetoric in the creation of competitive advantage. Management Communication Quarterly, vol. 20, Nº 2, pp. 186–212.
Sillince, J.; Simpson, B. (2010) The strategy and identity relationship: Towards a processual understanding. In: Baum, J. A. C.; and Lampel, J. (Org.). Advances in Strategic Management, vol. 27, pp. 111–43. Bingley: Emerald.
Smith, W. K.; Besharov, M. L.; Wessels, A. K.; Chertok, M. (2012) A paradoxical leadership model for social entrepreneurs: Challenges, leadership skills, and pedagogical tools for managing social and commercial demands. Academy of Management, Learning and Education, vol. 11, Nº 3, pp. 463-478.
Sowa, J. E.; Selden, S. C.; Sandfort, J. R. (2004) No longer unmeasurable? A multidimensional integrated model of nonprofit organizational effectiveness. Nonprofit and Voluntary Sector Quarterly, vol. 33, Nº 4, pp. 711–728.
Stimpert, J. L.; Gustafson, L. T.; Sarason, Y. (1998) Organizational identity within the strategic management conversation. Contributions and assumptions. In: Whetten, D. A.; Godfey, P. C. (Org.). Identity in organizations: building theory through conversations. London: Sage, p. 83-98.
Tyler, T. R. (1999) Why people cooperate with organizations: An identity-based perspective. Research in Organizational Behavior, vol. 21, pp. 201-246.
Voss, Z. G.; Cable, D. M.; Voss, G. B. (2006) Organizational identity and firm performance: What happens when leaders disagree about “who we are”? Organization Science, vol. 17, Nº 6, pp. 741-755.
Watson, T.J. (2008) Managing identity: identity work, personal predicaments and structural circumstances. Organization, vol. 15, Nº 1, pp. 121–143.
Weick, K. E. (1995) Sensemaking in organizations. London: Sage.
Weick, K. E. (1979) The social psychology of organizing. New York: McGraw-Hill.
Whetten, D. A.; Foreman, P.; Dyer, W. G. (2014) Organizational identity and family business. In: Melin, L.; Nordqvist, M.; Sharma, P. (Org.). The Sage Handbook of Family Business. London: Sage, pp. 480-497.
Whetten, D. A.; Godfrey, P. C. (1998) Identity in organizations: building theory through conversations. London: Sage.
Willems, J., Boenigk, S.; Jegers, M. (2014) Seven trade-offs in measuring non-profit performance and effectiveness. Voluntas: International Journal of Voluntary and Nonprofit Organizations, vol. 25, Nº 6, pp. 1648-1670.
Young, D. R. (2001) Organizational identity in non-profit organizations: Strategic and structural implications. Nonprofit Management and Leadership, vol. 12, Nº 2, pp. 139-157.