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El diálogo entre la educación superior, la cooperación al Desarrollo y la economía a través de las TICs una necesidad imperiosa hacia el éxito de una sociedad globalizada en el siglo XXI

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Abstract
El proyecto de Innovación Docente surge, en línea con los objetivos de "Erasmus Key Action 2", con el propósito de acercar la Educación Superior en Economía y Administración de Empresas de países desarrollados a la formación de micro-empresarios en países en desarrollo de África y Latinoamérica. Este acercamiento sería a través de las Tecnologías de la Información y Comunicación (TICs) que serán el vehículo de apoyo, en línea con los objetivos de esta convocatoria. Así se definirán nuevas metodologías docentes, más dinámicas e innovadoras en enseñanza presencial para los profesores. Se diseñaran herramientas de aprendizaje para las nuevas generaciones de estudiantes y de micro-empresarios en el tercer mundo. Finalmente, se diseñaran herramientas para la evaluación de la satisfacción de los estudiantes (micro-empresarios en países en desarrollo) junto con la promoción de solidaridad entre los alumnos de los grados de ADE y Economía en España al conocer el proyecto hacia la mejora de países en desarrollo por medio de la educación superior. Uno de los valores añadidos del proyecto es que ha conseguido reunir a 14 profesores de las áreas de Contabilidad, Finanzas, Marketing y Trabajo Social que son docentes de amplia experiencia en Universidades públicas y privadas de España pero que también han formado parte de equipos investigadores y docentes en Cooperación al Desarrollo en países como Etiopía, República Democrática del Congo, Malawi, Perú y Colombia. La experiencia de formar a micro-empresarios en países en desarrollo no es fácil y el coste de oportunidad de ir a clases de formación, aun en áreas importantes para ellos como la contabilidad, las micro-finanzas o las técnicas de ventas, es muy alto. Por ello hay que pensar en tecnologías que se acerquen a ellos y les motiven a la formación continua. Los Apps como recurso didáctico en las aulas en España empiezan a dejar de ser una novedad para ser un recurso más. Por ello, en este proyecto se propone programar/usar un App propio ajustado a los contenidos de Contabilidad, Finanzas y Marketing que se rodaría en los seminarios de las distintas asignaturas de los 14 profesores con cuestionario de motivación y satisfacción y test de aprendizaje para medir el éxito docente de este recurso.
This teaching Innovation project emerges, in line with the objectives of "Erasmus Key Action 2", with the purpose of linking Higher Education with development cooperation and economics and business administration. This link will be between developed countries and developing countries of Africa and Latin America through the economics training of micro-entrepreneurs. This approach would be through the Information and Communication Technologies (ICTs) that will be the analytic tool, in line with the objectives of this call. ITs will define new teaching methods, more dynamic and innovative than face-to-face teaching for teachers. Learning tools will be designed for the new generations of students and micro-entrepreneurs in the third world. Finally, interactive tools for the evaluation of students' satisfaction (micro-entrepreneurs in developing countries) will be designed together with solidarity fostering among the students of the Economics and Business degrees in Spain when they learn about the project towards the improvement of countries in development through higher education. One of the added values of the project is that it has connected 14 teachers and researchers from the areas of Accounting, Finance, Marketing and Social Work who have extensive experience in public and private universities in Spain, but who have also been part of research teams in Development Cooperation in countries such as Ethiopia, Democratic Republic of the Congo, Malawi, Peru and Colombia. The experience of training micro-entrepreneurs in developing countries is not easy and the opportunity cost of going to training classes, even in areas important to them such as accounting, micro-finance or sales techniques, is very high . Therefore it is necessary to think about technologies that can approach them more easily and motivate them to the continuous formation (ITs). Apps as a didactic resource in classrooms in Spain are starting to stop being a novelty to be a usual resource. Therefore, in this project an own App programmed is proposed adjusted to the contents of Accounting, Finance and Marketing that would be applied and trialed in the seminars of the different subjects of the 14 teachers with motivation, satisfaction and learning questionnaires and test to measure the teaching success of this resource.
Description
Este proyecto es atemporal por lo que se continuará a través de otros proyectos de innovación docente, cooperación al desarrollo y TFG y Tesis de Doctorado
UCM subjects
Organizaciones No Gubernamentales (Trabajo Social), Contabilidad (Economía), Finanzas, Marketing
Keywords
Citation
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