Impacto
Downloads
Downloads per month over past year
Almaraz Luengo, Eduardo Alberto (2019) A strategic analysis of DIA. [Trabajo Fin de Grado]
Preview |
PDF
2MB |
Abstract
In this work, we present a strategic analysis of the Spanish company DIA (Distribuidora Internacional de Alimentación), placing special emphasis on the analysis of the environment in which the company operates, the directions and methods of strategy development followed by the company over the course of its life, its way of competing and its international situation. In addition, this study examines the reasons that have led the company to a critical situation.
| Item Type: | Trabajo Fin de Grado |
|---|---|
| Directors: | Directors Martín de Castro, Gregorio |
| Uncontrolled Keywords: | Spanish company DIA; Retail industry; Food distribution. |
| Subjects: | Social sciences > Economics > Industrial management |
| Título de Grado: | Doble Grado en Derecho y Administración y Dirección de Empresas |
| ID Code: | 51544 |
| Deposited On: | 20 Feb 2019 09:48 |
| Last Modified: | 20 Feb 2019 09:48 |
Origin of downloads
Repository Staff Only: item control page
